Tips and tricks for social media

 Use these tips and tricks to mobilise your network for the upcoming MedtecLIVE and put your stand in the spotlight.

SocialPALS - We take care of the social media marketing for you

We will create a customised and turnkey social media campaign for you on LinkedIn, Facebook and Instagram to mobilise your network for the upcoming MedtecLIVE and put your stand in the spotlight. The customisable creative and high quality content guarantees increased awareness and therefore more visitors to your stand. With just one click, you can launch the campaign and watch it generate reach. This service is included free of charge in our early bird discount. However, you can also use SocialPALS at a later date by booking in the Online ExhibitorShop.

You are not yet registered on SocialPALS?
Simply register at: https://app.socialpals.de/invite/medteclive-en

Are you already a platform user? 

  1. log in with your account on the platform: https://app.socialpals.de
  2. use the invitation code MedtecLIVE2024-en

Download material with detailed information

Campaign information (PDF)

The exhibitor 101 Step by Step to the Campaign Activation (PDF)

LinkedIn and Facebook - This it how it works!

  1. Create an account and follow the official MedtecLIVE channels on LinkedIn and Facebook. That way you will not miss any news!
  2. Share or retweet our content on your channel(s) and/or comment on it.
  3. Post news about your trade fair participation on your channels and/or your company’s channels regularly! Further down, you will find a few trade fair-storytelling-ideas for your posts.
  4. Whenever you post something about MedtecLIVE, please tag our official page in your post! This will show us when you communicate something about MedtecLIVE and we can react to it.
  5. Please always use our official hashtag in your posts #MedtecLIVE.
  6. Use our social media assets to draw attention to your trade fair participation.

We look forward to many exciting contributions and insights into your trade fair preparations!

A few content ideas for your posts:

In the run-up to MedtecLIVE 2024:

  • Save-the-date post for MedtecLIVE 2024
  • Name your personal visitor codes and invite your customers
  • Name your stand and hall number
  • Introduce staff (text/video clip) who will be on site
  • Make appointments on site + online
  • Announce what your customers can expect at MedtecLIVE 2024 (text, photos, videos, …)
  • Post a video clip with a personal invitation from the Managing Director/Marketing Director/etc.

Right before the start of the fair

  • Post behind-the-scenes content from your trade fair preparations (meetings, stand construction, preparation of documents, ...)
  • Post behind-the-scenes content from the journey to Nuremberg, during set up, ...

During the exhibition

  • Post impressions during the exhibition
  • Post pictures with your visitors

After the trade fair

  • Thank all attendees and point out that you can still be reached through your exhibitor/product listing on our website.
  • Post impressions and summaries from MedtecLIVE 2024
  • Share statements from staff, clients, partners, …

Promote your exhibitor profile
 
Link your online exhibitor profile in your social media activities or refer directly to your profile in your marketing measures.

We look forward to many exciting contributions and insights into your trade fair preparations!

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